Opera Introduces Aria: An Integrated Browser AI to Enhance User Experience

WHO Opera, a web innovator with over 25 years of experience, targets global users seeking an enhanced internet browsing experience. Aria, their latest browser AI, is available to Opera users in more than 180 countries, including the EU, across various platforms.

WHAT Aria, natively integrated into the Opera browser, revolutionizes browsing experiences by combining the power of AI with traditional browser capabilities. Developed in partnership with OpenAI and based on Opera's "Composer" infrastructure, Aria connects to OpenAI's GPT technology and offers additional features such as live web results. Users can collaborate with Aria to generate text or code, seek information, and receive product support. Opera plans to expand Aria's capabilities, integrating additional AI models and partnering with search services to provide a comprehensive user experience.

WHY Opera recognizes the transformative potential of AI in browsers and aims to integrate generative AI services to enhance user interactions with the web. Aria represents a significant step in this strategy, allowing users to interact with AI directly within the browser. The introduction of Aria aligns with Opera's commitment to innovation and its goal of improving cross-browser functionality.

HOW IT WORKS Aria utilizes Opera's Composer infrastructure, enabling seamless connectivity to multiple AI models. The AI-based service, currently in a chat interface format, will be further integrated into Opera's future browser versions, eventually becoming natively blended into the browser itself. Aria's advanced offering surpasses standard GPT-based solutions, providing up-to-date information sourced from the internet.

CUSTOMERS Opera's user base consists of millions of active and engaged users worldwide, including 180 countries and the EU. The availability of Aria in the Opera browser allows users to benefit from its AI-powered features, enhancing their browsing experience and productivity.

KEY TAKEAWAY Opera's introduction of Aria, an integrated browser AI, represents a significant milestone in enhancing the browsing experience. Through its collaboration with OpenAI, Opera provides a free service that combines generative AI with traditional browser functionality. Aria's availability in more than 180 countries ensures global access to its advanced capabilities, with plans for further expansion and integration. Opera continues to lead the way in integrating AI technology into web browsers, driving innovation and improved user experiences.